LOGIN
MAD-decision

Location Intelligence to Improve your Offline Media Decisions

Location Intelligence to Optimise Business Outcome

 

Understand Offline Consumer movement, Optimise Marketing Spends

Consumers spend most of their time in the physical world. Yet, We know much more about their online actions.

People Connected to Billboard

People are always connected and on the move. They spend 70% of their time Out-Of-Home.

Trageted Audience

The places a consumer visits is an indication of who they are-likes, interests, and physical path-to-purchase

Target audiences

Online can measure Offline, These "Connected" audiences leave digital footprints everywhere they go.

Moving Audiences Decisions Aggregates and processes Multiple Sources of Location Data

LAMP IOT device

LAMP

Our proprietary  IOT Sensors

Map Your Location

Maps

Real - Time Traffic  information

Smartphone Signals

Device

Smartphone Movement Signals

Digital Search trends

Digital

Social media Chatter and Search Trends

Moving Audiences Decision
Decision Platform

Our Decision Platform is applied to multiple Industry verticals

 

Outdoor Advertising

Outdoor Advertising

Billboard reach, frequency, benchmarking, and store visit attribution

Retail Analytics

Retail Analytics

Store visit measurement, planning and competitor benchmarking

Event Measurement

Event Measurement

Conversion measurement, audience profiling and post-event engagement