About Moving Walls

About Moving Walls

Moving Walls is a global connected media and programmatic out of home company powered by US patented measurement technology. We help brands reach real people in real places with precision, accountability, and confidence.

Across four continents and seven markets, we process more than 10 billion data points and measure over 100,000 OOH and retail media locations. Our scale is global. Our intelligence is local. Our focus is simple. Make outdoor media measurable, transparent, and performance driven.

Who We Are

Out of home advertising has always been powerful. But for decades it lacked one thing marketers demand today.

Proof.

We built Moving Walls to change that.

At the heart of our platform is Moving Audiences®, our US patented multi-sensor measurement technology. By tracking real-world movement and behavioural signals, we transform physical locations into intelligent, measurable media assets.

This is not just measurement. It is a fundamental shift in how outdoor media is planned, bought, verified, and optimised.

Estimated impressions

Real audience intelligence

Static placements

Dynamic, data-driven campaigns

Guesswork

Accountability

Our Core Capabilities

Powered by Moving Audiences®, our technology stack transforms how outdoor media is planned, activated, and measured.

Multi-Signal Measurement

Our patented multi-sensor technology captures real-world movement patterns to deliver verified reach, frequency, and audience insights.

Programmatic Automation

We bring addressability and automation to out of home. Campaigns can be activated, optimised, and scaled across digital billboards, transit, digital signage, and in-store retail media.

Location Intelligence

We turn physical spaces into data-rich environments. By understanding how people move, dwell, and convert, brands can align creative, timing, and placement with actual behaviour.

Full-Funnel OOH Measurement

Our Global Multi-Signal OOH Measurement Framework connects exposure to action. From verified impressions to store visits and business outcomes.

Industry Impact

Why This Changes the Industry

For years, out of home was treated as a top-of-funnel awareness channel. Powerful but difficult to measure. Important but hard to optimise.

Moving Audiences® changes that reality.

By grounding outdoor media in real-world behavioural data, we enable OOH to compete on the same performance metrics as digital channels. Campaigns become accountable. Media owners become data partners. Brands gain clarity instead of assumptions.

This is how out of home evolves from traditional visibility to connected media intelligence.

Our Associations

We are Proudly Associated with

Partnering with leading industry organizations to drive innovation and excellence in out-of-home advertising.

World Out of Home Organisation
IAB SEA+India
Digital Signage Federation
Outdoor Advertising Association of Malaysia
Malaysian Digital Association
Malaysia Advertisers Association
Association of Advertising and Marketing Singapore
Media Specialists Association of the Philippines
Outdoor Advertising Association of Nigeria
World Out of Home Organisation
IAB SEA+India
Digital Signage Federation
Outdoor Advertising Association of Malaysia
Malaysian Digital Association
Malaysia Advertisers Association
Association of Advertising and Marketing Singapore
Media Specialists Association of the Philippines
Outdoor Advertising Association of Nigeria

Our Mission

At Moving Walls, we believe advertising should be more than just reaching audiences—it should create meaningful connections. Our mission is to empower brands with intelligent, data-driven advertising solutions that deliver measurable results and drive real business growth.

Read Our Story

Your Success Story Starts Here

Share your advertising challenges and goals. Our experts will craft a tailored strategy that transforms your vision into measurable business results.

Moving Walls Pte Ltd

14, Robinson Road #8-02
Far East Financial Building
Singapore 048545

Ready to Expand Your Reach

Whether you are entering a new city or scaling across continents, we help you activate outdoor media with clarity and measurable impact.

info@movingwalls.com

Email us anytime

Singapore HQ

14 Robinson Road