The Complete OOH Operating System for Media Owners

Organise your inventory. Deliver content across every screen. Launch a self-serve OOH storefront for your advertisers — all in one platform.

Moving Walls Studio gives you the tools to structure, deliver, and sell at scale.

Three Modules. One Complete OOH Business Platform.

Studio is purpose-built for media owners — integrating three core modules that manage, deliver, and monetise your inventory end to end.

Stop Managing Inventory in Fragments. Start Structuring It for Scale.

Managing OOH inventory across formats and markets often leads to fragmented data, limited visibility, and unstructured details. MW Studio's Inventory Management System brings structure, consistency, and control—so your inventory is always ready for planning and sales.

  • Centralised system for all inventory types with complete asset data
  • Standardised onboarding with guided, structured workflows
  • Real-time visibility into availability and booking status
  • Organised inventory with networks and tagging for efficient planning
Before
After
Impact
Disconnected inventory systems
Unified asset repository
100% Data Integrity
No real-time sync
Live booking status visibility
Zero Overselling
Non-standardized inventory data
Structured, validated inventory
Instant Channel Activation
Fragmented inventory discovery
Tag-based segmentation
3× Faster Sales Response
Average operational efficiency improvement: 140% within 60 days
Platform Capabilities

Everything You Need to Manage and Monetise Inventory

Powerful tools designed to help you control operations and unlock revenue at scale.

01

No-Code Builder

Create stunning OOH creatives without design expertise.

Onboarding
02

Template Library

100+ professionally designed templates for every format.

Data Import
03

Dynamic Creative

Personalize content based on time, weather, and audience.

Organisation
04

One-Click Distribution

Deploy creative to screens across your network instantly.

Availability
05

Pricing & Selling Controls

Define flexible pricing models and enforce rules to optimise revenue per asset.

Revenue
06

Tag-Based Discovery

Quickly search, filter, and match inventory to campaign requirements using custom tags.

Discovery

Don't Just List Inventory. Build an Ecosystem Built for Growth.

IMS integrates into your operations while transforming how inventory is managed, organised, and activated.

  • Works across all screen types and formats
  • Supports CMS, sales, and inventory workflows in one system
  • Enables both direct and self-serve sales models
  • Scales operations without increasing overhead
StackAdapt
VIOOH
Mediasmart
The Trade Desk
Google Display & Video 360
Oohdesk
Cassie
Lifesight
Adsmovil
Quividi
QUADRANT
Google Trends

Put Your Inventory to Work 24/7

Move from fragmented inventory management to a structured system built for visibility, control, and growth.

You're Operational in Days — Not Months

Every Studio module is designed for rapid activation.
No long implementation cycles.
No heavy technical lift.

Explore Our Case Studies

Discover how leading brands across industries have achieved remarkable results with Moving Walls' connected media platform.

Owning the Science of Incrementality: How an Out-of-Home Campaign Drove Measurable Funnel Uplift for a Leading Skincare Brand
fmcg

Owning the Science of Incrementality: How an Out-of-Home Campaign Drove Measurable Funnel Uplift for a Leading Skincare Brand

Read More
How Addig is Building a Programmatic-Ready OOH Network
technologyAddig

How Addig is Building a Programmatic-Ready OOH Network

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How Oreo Strengthened Urban Recall Through High-Frequency DOOH in Jakarta
fmcgOreo

How Oreo Strengthened Urban Recall Through High-Frequency DOOH in Jakarta

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Chinese New Year Across Africa: A New Playbook for Intercontinental DOOH Campaigns
technology

Chinese New Year Across Africa: A New Playbook for Intercontinental DOOH Campaigns

Read More

Ready to Expand Your Reach

Whether you are entering a new city or scaling across continents, we help you activate outdoor media with clarity and measurable impact.

info@movingwalls.com

Email us anytime

Singapore HQ

14 Robinson Road