On September 21st, International Peace Day, we invite you to be a part of Essays for Peace.
This global action involves replacing the content on every possible screen in the world- public and private, large and small- for any duration (seconds, minutes, or hours), concentrated mostly at midnight or midday, with a video or image of a single lit candle glowing. No words.No logos. No flags. Just a candle.
More than 20,000 screens across 130 cities worldwide participated last year. Starting in New Zealand, continuing across Asia and Europe and finishing in Hawaii, the candle video lit up the screens progressively. This year, more than 150 companies have already donated space on 100,000 screens in at least 250 cities, and the number continues to grow.
If you decide to be part of this global peace movement:
– Download the images from PSA Hub below. We have many different format sizes but can also create a custom design for your screen. Email us at: essaysforpeace@gmail.com
– Send us your company name and the location of the screens where you will display candles to essaysforpeace@gmail.com so we may add them to our global map and list of collaborators
– Please share pictures and videos of the candles on your screen(s) after they have run on September 21st.
– Share all photos and videos of your screens with the candle on your preferred social media. Tag us @EssaysForPeace and/or use #EssaysForPeace or #noboundaries
If you have any questions, contact essaysforpeace.com on Instagram, Facebook, and LinkedIn.
Help spread the message by downloading and sharing these creative assets, harnessing the influence of OOH to grab attention and direct your audience to learn more. Complete the form below to access the digital creative.
