Billboards in Thailand
Thailand is home to 65.8 million people and one of Southeast Asia's largest consumer markets. Its audiences are concentrated in cities, and Bangkok is by far the biggest of them. The Moving Walls platform gives brands a route into Thai out-of-home: digital screens bought programmatically, planned against audience data and reported screen by screen. Coverage starts in Bangkok and grows from there.
Explore by City
OOH advertising opportunities in Thailand's key cities
High Visibility OOH Screens in Thailand
Premium advertising locations with maximum exposure
BTS Main Entrance
LED, 4800 × 960 px
SQ1 Walkway – Building Connection
LED, 4096 × 1080 px
CU1 Nisit
LED, 1024 × 320 px
DOOH Media Types in Thailand
Mall and walkway LEDs
14 sites at Siam Square One and the Siam walking street, including large walkway screens and pole networks.
Urban panels
8 LED panels at the Siam Square gates and in Silom.
Campus screens
2 LED screens in the Chulalongkorn University area.
Outdoor Advertising in Thailand
Thailand's largest audience is concentrated in its capital. Bangkok had 5.42 million registered residents in 2025, far more than any other province. For billboard advertising in Thailand, that makes Bangkok the natural starting point.
Thai out-of-home is increasingly digital, and digital inventory can be bought by audience and daypart rather than by fixed site and month. Our network is fully digital and fully programmatic, currently concentrated in Bangkok. See the Bangkok page for the site list.
With the Moving Walls platform, you can plan, buy and measure outdoor advertising in Thailand programmatically, with reach and impressions reported by screen.
Start Advertising in Thailand
OOH Market Landscape
Thailand's population is spread across 76 provinces, but its commercial weight is not. Bangkok holds 5.42 million registered residents, more than any other province, and the capital region drives the bulk of national retail and media spend. Chiang Mai, Phuket, Pattaya and Khon Kaen follow as regional centres.
For advertisers, a Thai campaign usually starts in Bangkok and extends outward. Our current network is Bangkok-only, concentrated in the Siam shopping district, so a national plan today is a capital-city plan. Billboards beyond Bangkok can be added as inventory grows, and we are actively looking at the regional cities above.
For OOH campaigns in Thailand, the advantage of a digital, programmatic network is that it can scale market by market without renegotiating every site.
DOOH Market Potential in Thailand
Thai advertising had a hard 2025. Total ad spend came in at around 107 billion baht and the market finished down 1.63%, according to the Media Agency Association of Thailand.
Out-of-home went the other way. MAAT reported that OOH and transit media showed strong growth while television, print and radio continued to shrink. Outdoor is one of the few traditional channels still gaining share in Thailand, helped by heavy urban traffic and a steady shift of inventory from static to digital.
That shift is what makes the market worth entering now. Digital screens can be bought programmatically, dayparted and measured, which puts outdoor on the same footing as the digital channels taking budget elsewhere.
See the Proof
See how an integrated OOH campaign drove a 10-point brand awareness and 16-point favorability uplift for a leading skincare brand in this Brand Lift Study.
View Case StudyTrusted Globally by Marketers
Looking for DOOH Advertising in Thailand?
Tell us your audience, dates and budget. We'll come back with a plan across Siam's walkway, gate and campus screens, and the reporting to show what it delivered.
Frequently Asked Questions
Pricing depends on the screens, format and campaign length. Talk to our team for a plan and rates based on your audience and dates.