Targeting Moving Audiences Wherever They Are
Using the right metrics and tools for targeting can make all the difference between a winning and failing campaign. We combine multi-source signals, custom audiences and 3rd party DSP and planners to make sure we target the right audience.
Empower Your Advertising Strategy with Advanced OOH Targeting Innovations
All-in-One OOH Targeting Solution
Our multi-sensor solution revolutionizes OOH targeting by addressing the diverse range of site and campaign types. With the ability to map location signals back to billboard locations, we offer a comprehensive approach that captures audiences across various OOH venues, providing unmatched scale and precision in targeting data.
Dynamic OOH Targeting with Near Real-Time Data
Stay ahead of evolving trends and optimize your OOH campaigns with our near real-time data refresh. Our frequent data updates capture the dynamic nature of people's movements, enabling you to decipher trends and plan your campaigns more effectively.
Seamless Access to Independent Targeting Data
Unlock the power of independent targeting data through our Moving Audiences platforms. Our industry-endorsed data is readily accessible via API integration, allowing third-party planners, DSPs, and OOH supply management platforms to leverage its capabilities. This seamless access not only provides affordability but also eliminates the need for additional data purchasing, processing, and audience creation costs.
Discover the unparalleled advantages of OOH media with our comprehensive white paper. Released in April 2024, this essential guide explores how integrating OOH into your marketing strategy can amplify your brand’s reach, engagement, and impact. Download now to unlock the potential of OOH advertising and stay ahead in the competitive marketing landscape.
In the fast-evolving realm of digital out-of-home (DOOH) advertising, the Asia-Pacific (APAC) region stands out as a powerhouse. Fueled by rapid economic growth, technological strides, and burgeoning urbanization, APAC has become a fertile ground for pioneering advertising solutions.
As we step into 2024, this guide looks at the trends that are expected to shape the future of DOOH. The rise of interactive DOOH experiences, such as touchscreens and augmented reality, will offer more immersive and engaging interacti
In an era where information is everywhere and data security is paramount, ensuring the safety of your digital signage and out-of-home (OOH) screens is crucial. Let’s navigate the digital landscape securely together!
Discover the Outernet Campaign Playbook showcasing innovative executions by the Outernet Marketing Innovation Group. Explore planning, delivery, measurement, and verification strategies for successful campaigns.