OOH Advertising in Indonesia

Indonesia is the world's fourth most populous country, with 284 million people. Its cities, commuter rail lines and holiday islands move one of the largest audiences in Asia every day. The Moving Walls platform gives brands 657 programmatic screens at 400 sites across 12 provinces, from Jakarta and Bali to Surabaya, Bandung and Medan. Plan by city, buy programmatically, and see what the campaign delivered.

All Locations
284M+
Population
59%
Urban population
657
Programmatic screens
12
Provinces covered

High Visibility Outdoor Billboards

Premium advertising locations with maximum exposure

LED Iconic Thamrin

LED Iconic Thamrin

Jl. MH Thamrin, Jakarta

Roadside LED, 8192 × 2158 px

LED Paskal23

LED Paskal23

Paskal 23 mall, Bandung

Mall LED, 6 × 10 m

LED Jl. KH Zainul Arifin

LED Jl. KH Zainul Arifin

Near Sun Plaza, Medan

Roadside LED, 5 × 10 m

Outdoor Ad Media Types Available

Roadside LED billboards

89 digital billboards on main roads, led by the Iconic networks on Sudirman, Thamrin and Kuningan.

Train stations and MRT

32 station sites, including 13 Jakarta MRT stations and the main halls at Gambir, Bandung, Surabaya Gubeng and Pasar Turi.

Clinic lobby screens

212 waiting-room screens in clinics across Java, from Jakarta to Semarang and Surabaya.

Storefront screens

53 portrait LED screens at convenience stores and offices across Bali.

Malls and retail

12 sites, including Pondok Indah Mall, Gandaria City, Kota Kasablanka and Paskal23.

Airport

An 11-screen arrivals network at Kualanamu Airport, Medan.

Billboard Advertising in Indonesia

Indonesia's audience is large and concentrated. Java holds about 54% of the population, and 59% of Indonesians live in cities. That makes billboard advertising Indonesia a city-led buy: a plan built around Greater Jakarta, then extended to Surabaya, Bandung, Medan and Bali.

The mix is broader than roadside. Programmatic inventory spans digital billboards, commuter and MRT stations, clinic waiting rooms, malls, storefronts and an airport, so one plan can reach commuters, shoppers, patients and tourists.

With the Moving Walls platform, you can plan, buy and measure out of home advertising Indonesia in one place, by city and by venue.

Billboard Advertising in Indonesia

The Urban Landscape of Indonesia

Greater Jakarta holds more than half of the programmatic inventory, with 219 sites across Jakarta, Tangerang, Bekasi, Depok and Bogor. The Iconic LED networks line Sudirman, Thamrin and Kuningan, and 13 MRT stations carry 126 screens between Lebak Bulus and Bundaran HI.

Beyond Jakarta, the inventory follows how each city moves. Surabaya and Bandung are reached through their main rail stations. Medan has roadside LEDs in the centre and an arrivals network at Kualanamu. Bali's screens sit where tourists and residents stop: convenience stores in Seminyak, Canggu, Kuta, Nusa Dua, Denpasar and Ubud.

For outdoor advertising Indonesia and ooh advertising Indonesia, that spread lets a single campaign follow the audience from the capital to the islands.

The Urban Landscape of Indonesia

More Cities for DOOH Advertising

TangerangIconic BSD LED, Alam Sutera banner networks, BSD Junction, clinic lobbies
SemarangRoadside LED on Jl. Gajah Mada, clinic lobby screens
BekasiMega Bekasi digital network, Bekasi station, roadside LED
YogyakartaLempuyangan station main hall, clinic lobbies
BogorBogor station, Sentul Icon network, roadside site on Raya Tajur
DepokDepok Baru station, clinic lobbies
PalembangRoadside LEDs on Jl. Jendral Sudirman
Pekanbaru, Banda Aceh, Bandar Lampung, CilegonA roadside LED in each city

See the Proof

Case Study

Visa served creative only to BMW and Mini drivers, from one screen in Jakarta.

Witness Visa's triumph with targeted DOOH in Indonesia for their new travel card. Learn how personalized and dynamic creatives captivated luxury car brand drivers in Jakarta!

View Case Study
Case Study

Samsung sequenced a Flip&Fold launch across Jakarta to 14 million potential views.

Unveiling Samsung's strategy: Smart OOH planning, strong visibility. Explore how Samsung's campaign fostered brand loyalty and anticipation effectively. Read more!

View Case Study

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Looking for Billboard Advertising in Indonesia?

Tell us your cities, audience and budget. We'll come back with a plan across billboards, stations, malls and more, and the reporting to show what it delivered.

FAQs on Outdoor Advertising in Indonesia

Indonesia is the world's fourth most populous country, with 284 million people, and 59% of them live in cities. Its biggest audiences are concentrated in a handful of metros, which makes outdoor an efficient way to reach them.