Can Moving Walls support DOOH campaigns in Florida?

Yes. Moving Walls supports programmatic DOOH activation through supported inventory and media-owner integrations. Available inventory and activation methods vary by market.

Can I run a campaign across multiple Florida cities?

Yes. Campaigns can be planned across multiple markets based on audience, geography, timing, campaign objectives and inventory availability.

Can Florida be included in a wider Americas campaign?

Yes. Florida can be incorporated into broader Americas campaign planning where relevant inventory and market requirements are supported.

Why use programmatic DOOH for Florida campaigns?

Programmatic DOOH offers flexibility in planning and activating digital OOH campaigns across supported inventory. When combined with digital and social media, it can extend campaign exposure into physical environments and create opportunities for incremental reach beyond online channels.

OOH & DOOH Advertising Across Florida

Plan, activate and measure campaigns across Florida

Florida brings together major tourism destinations, international gateways, metropolitan areas and growing business centres. With more than 23.4 million residents and 143.3 million visitors in 2025, the state offers advertisers opportunities to reach both local and visiting audiences. Moving Walls connects campaign planning, media activation and measurement, helping brands and agencies run OOH and DOOH campaigns across Florida and extend their strategies across the Americas.

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Florida’s OOH Media Opportunities

Florida offers diverse OOH environments that can be combined based on campaign objectives, audiences and geographic requirements.

Road and Commuter Networks

Major highways, arterial roads and urban corridors connect residential, commercial and tourism centres, supporting broad awareness and repeated exposure among commuters.

Airports and Travel Hubs

Miami International, Orlando International and Tampa International airports provide access to domestic and international travellers across major tourism and business markets.

Tourism and Entertainment Districts

Orlando’s theme parks, entertainment destinations and convention centres attract high visitor volumes. Miami and South Florida offer access to leisure, business and international audiences.

Retail and Commercial Areas

Shopping destinations, retail districts and commercial centres provide opportunities to reach consumers closer to purchase environments.

Transit and Urban Environments

Transit networks and high-footfall urban locations help brands connect with residents, commuters, visitors and event audiences across metropolitan markets.

Media availability varies by market, format, media owner and campaign requirements.

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Key Florida Markets for OOH Advertising

Different Florida cities offer distinct audience profiles and campaign opportunities.

76.7M visitors (2025)

Orlando

With 76.7 million visitors in 2025, Orlando offers opportunities to reach tourists, entertainment audiences, convention attendees and local residents.

55.3M airport passengers

Miami

A major international gateway for tourism, business and cultural activity. Miami International Airport handled 55.3 million passengers in 2025, making international and travel audiences important considerations for advertisers.

Fort Lauderdale and Palm Beach

The broader South Florida region provides access to residential, tourism, business and leisure audiences across connected local markets.

24.5M airport passengers

Tampa Bay

Combining metropolitan audiences, tourism and business activity, Tampa Bay offers regional connectivity. Tampa International Airport handled 24.5 million passengers in FY2025.

Jacksonville

Jacksonville provides access to a large resident and commuter population and serves as an important commercial centre in Northeast Florida.

Sarasota, Fort Myers and Naples

Florida’s Gulf Coast markets offer opportunities shaped by tourism, seasonal travel, residential growth and local commercial activity.

Plan Your Florida Campaign

Extend Florida Campaigns Across the Americas

Florida can form part of a broader Americas media strategy. Moving Walls supports OOH planning and activation across multiple markets, subject to local inventory and market availability.

This enables brands and agencies to coordinate campaigns across Florida and other markets through a connected approach to media planning and execution.

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Why Use a Connected OOH Workflow?

OOH campaigns often involve multiple markets, media owners and formats. Moving Walls connects planning, activation and measurement, helping brands and agencies coordinate these activities across supported markets.

Combining pDOOH with digital and social media can create opportunities for incremental campaign reach. While digital-only campaigns reach audiences through online channels, pDOOH adds exposure in physical environments such as roads, transit networks, airports and retail locations. When used together, these channels can help brands connect with audiences across different touchpoints and create opportunities to reach additional audiences beyond digital-only campaigns.

For Florida campaigns, teams can build strategies around audience and geographic objectives, then determine the appropriate media mix, activation approach and measurement methodology.

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Plan Your Next Florida OOH Campaign

Whether the objective is statewide awareness, multi-city reach, tourism marketing or local market activation, Moving Walls can support the planning and execution of OOH and DOOH campaigns across available Florida inventory.

Frequently Asked Questions

Florida offers OOH environments across major cities, highways, airports, transit networks, tourism destinations, retail areas and entertainment districts. Availability depends on the market, format and media owner.

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