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Marketing Leaders Shaping the Future of Outernet Media

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petronas-towersMalaysia

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Saki Goh

Wipro Unza

General Manager Marketing

Saki is an accomplished marketer with over sixteen years of experience in the FMCG and retail industry. She joined WIpro Unza as GM Marketing in 2018 following successful stints at L'Oreal, Giant/ColdStorage and J&J. She has a proven record of double digit growth on the brands she has worked on and her work had won almost every marketing/advertising award of repute. If there are two things that drive her, they would be ideas and people development. She dabbles as an instagram influencer specialising in pop-culture, beauty and fashion.

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Vach Pillutla

AL-IKHSAN

CHIEF EXECUTIVE OFFICER, AL-IKHSAN SPORTS

Vach Pillutla, Chief Executive officer, Al-Ikhsan Sports has more than 25 years of global lifestyle and retail experience having run businesses in different markets across Asia for Global brands like Adidas, Sony Corp, New Balance, VF Corp and Samsonite. He has been instrumental in rolling out over 2500 stores across more than 70 key cities across the world including India, South East Asia, North Asia, Australia, South Africa, Middle East, Europe, USA and even Latin America for these global behemoths. The most interesting facet of his experience is that while he has worked with all these iconic brands, he has always been put into a role which is either about starting a new brand, a new market or a new category for these organizations.

He joined as the Chief Executive Officer of Al-Ikhsan Sports, a home-grown Bumiputera sports retailer in January 2017 and over the 3 years has taken Al-Ikhsan Sports to new heights with over 130 stores across 4 different retail concepts- the flagship concept called Al-Ikhsan Sports, Al-Ikhsan Sports warehouse, Football Republic and Sneaker Street. He was also instrumental in building the E-commerce platform for Al-Ikhsan Sports with a vision of making Al-ikhsansports.com the #1 sports market-place in Malaysia by end of this year. Today Al-Ikhsan Sports has more than 30% market-share within multi-brand sports retail.

An Indian Passport, permanent residence in Hong Kong and now Malaysia may sound unique to most but according to Vach it represents the new breed of Indian born business executives who find global homes and lead a seemingly nomadic life working across different cultures and even time-zones.

Vach Pillutla took over as the CEO of Al-Ikhsan Sports towards the end of 2016 at a time when there was intense competition within the marketplace and the company was also in a seemingly downward spiral for 3 consecutive years. The mandate was for someone to come in turn around the business and get it back on track and prepare the company for a potential listing on the stock market within a 5 year period.

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Piong Teck Onn

KOTRA PHARMA

MANAGING DIRECTOR,  KOTRA PHARMA

Mr Piong graduated in Bachelor of Science in Pharmacy and began his career in the retail and wholesale pharmaceutical business at City Chemist & Asia Pharmacy. In January 1984, he joined Kotra Pharma and pioneered the development of Kotra Pharma’s manufacturing, marketing, research and development (‘R&D’) departments. With experience more than 36 years and through his efforts, he has introduced many conventional dosage forms ranging from tablets, capsules, creams and ointments, wet and dry syrups and injectables, both aseptically and terminally filled. It is Mr. Piong's belief, 'Everything is possible' that has moved Kotra Pharma to new heights, both locally and globally.

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Ravi Shankar

AIR ASIA

CHIEF GROWTH & PLATFORM OFFICER,  AIR ASIA

Ravi has 12 years of experience in bridging the gap between digital marketing, technology, data, product management and commercial functions. Currently heading the platform and growth at airasia.com, he is responsible for developing marketing touchpoints and digital initiatives for airasia.com app and web.

His passion is to build cross-functional teams that drive organic growth for the business, before joining airasia.com Ravi built and managed digital marketing and data teams for startups and media giants like Google and Yahoo.

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Raja Singham

BAC

CO-FOUNDER AND MANAGING DIRECTOR - BAC EDUCATION GROUP

Raja Singham is a well-known entrepreneur in the field of education, and a founding member of a myriad of companies specialising in corporate training, advertising, publications, event management and IT development. Having founded BAC in 1991, Raja Singham’s journey of becoming one of Malaysia’s most prominent educators and philanthropist epitomises the spirit of entrepreneurship. The BAC Education Group now comprises of BAC, BAC College Singapore, IACT College, Veritas University College and Reliance College. With over 28 entities within the BAC Education Group and growing, Raja’s vision in innovating and revolutionising education on every level to TRANSFORM A MILLION LIVES THROUGH KNOWLEDGE is well on its way.

His focus on innovation and educational excellence has been honoured by numerous distinguished awards he has received personally and also those awarded to BAC over the years. He is also in many Government initiatives to improve the Malaysian education sector and was a Circle Expert for Transformasi Nasional 2050 (TN50) on Work and Value Creation.

Raja Singham was recently appointed the Pioneer Mentor of the ASEAN Mentorship for Entrepreneurs Network (AMEN), the flagship programme of the ASEAN Business Advisory Council and the largest mentoring programme in the region. He is also an influencer and contributor to the UNICEF International Council for their annual meeting and formal launch in Florence, Italy in November 2018.

Raja Singham inspires a spirit of philanthropy in BAC through his charitable efforts. The Make It Right Movement (MIRM), a CSR initiative by BAC, aims to create a sustained positive impact on society by championing community causes both locally and globally.

The Group’s guiding principle is inspired by Raja’s favourite quote by Henry Ford, “To do more for the world than the world does for you — that is success”.

merlion-park (1)Singapore

Claudine Ang

Claudine Ang

Alibaba Cloud

Head of Marketing

Dynamic and passionate about connecting people together in the technology space over the past 10+ years. Claudine takes care of regional marketing management functions such as developing campaigns to drive organic leads, running global initiatives that synergize with the sales team’s objectives for Cambodia, Myanmar, India, Singapore and Thailand. Prior to this, she has accumulated vast experience in the event services industry where she had played an instrumental role in launching new technology shows – Communic Indonesia, NXTAsia and brought in key partnerships such as startup pitching competition, startup alley.

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Vivek Kumar

Cheers & FairPrice Xpress

Director, Strategic Marketing, Cheers & FairPrice Xpress

 

Vivek is Director of Strategic Marketing and omnichannel Monetisation with the NTUC FairPrice Group. He heads marketing transformation for its convenience retail brands - Cheers and FairPrice Xpress. He also leads FPG Media, a group-wide Retail Media Network. Vivek was previously with Shell Retail Asia Pacific as its regional head of marketing, winning multiple awards for marketing excellence. Vivek is Honorary Chairman of Asia Pacific Advisory Board of the Global CMO Council. He is also a board member of Assurity Trusted Solutions Pte Ltd, a wholly owned subsidiary of GovTech Singapore.

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Ethel Yow

e Remit Pte Ltd

Marketing Manager

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Maunik Thacker

Marina Bay Sands

Senior Vice President Marketing,  MARINA BAY SANDS SINGAPORE

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Yvonne Tey

LENOVO

MARKETING DIRECTOR, LENOVO

Dynamic and motivated Marketing Professional with over 20 years of experience in Asia Pacific across agencies, brands, media and technology. Skilled at understanding consumer desires and developing comprehensive strategies to position products, pricing, and marketing to achieve set sales target, while maintaining corporate and brand integrity. Adaptable and agile leader with an ability to work cross-functionally in developing opportunities that drives values for the business.

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Irene Tay

Burger King

Marketing Director for Burger King in Singapore

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Hasnain Babrawala

FOODPANDA

APAC HEAD OF BRAND MEDIA AND PROCUREMENT, FOODPANDA

Hasnain, as a media investment professional, has donned the role of a trusted advisor and strategist for C-Suite leaders advising them on the allocation and monetization of the advertiser's multimedia budget for major media agency groups with his last stint being in Dentsu Malaysia. Currently, he is the APAC Head of Brand Media and Procurement for foodpanda based in Singapore where he mainly manages their offline activities and creates analytics and measurement frameworks to track their marketing budgets. His expertise includes insights based, strategic investments and measurement across media channels including programmatic, technology and content with media partners and advertisers.

gate-of-indiaIndia

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Durba Mandal

Cheil India

Head of OOH, Cheil India

Durba Mandal is a brand activation professional with 23 years of work experience. Her experience entails a complete understanding of the geography, culture and other marketing nuances across India which she has mastered while servicing Large clients like Airtel and Samsung. She also has experience working with the Media and Entertainment sector and has been a P&L leader instrumental in shaping the below the line (BTL) media business. Durba has worked both with Brands (Times of India, Fashion TV, TEN Sport) as well as media agencies ( Group M, Madison).

Originally a Physics graduate, Durba majored in Marketing from The Times School of Marketing, New Delhi. She is a people’s person who loves reading, travelling and surfing on Google Earth!

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Aninda Gupt

Saint-Gobain Gyproc India

Lead Marketing – Media, Digital & B2C Business, Saint-Gobain Gyproc India

 

Aninda has an experience of 10 years in strategic roles in both marketing and product management across the Indian subcontinent.

Currently, he is spearheading Media, Digital, Brand and consumer business at Saint Gobain Gyproc.

His domain expertise is in areas of ATL campaign, Digital Marketing, Media Strategy, Brand Management, Category Creation and Product Management across both B2C and B2B platforms.
His expertise includes developing and introducing for the first time a new home décor category in the Indian home interior space as Designer Ceilings for Indian Homes.

Have been awarded one of the 100 smartest Indian Digital Person for the year,2019 to one of the winners of the prestigious EMVIES award in the field of the best media campaign for the year 2018.

A science graduate from Kolkata University and MBA from Globsyn Business School-Kolkata, Aninda joined Saint-Gobain in 2013. Prior to that, he had worked extensively with reputed organizations in the field of the building material industry.

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Rahul Mishra

Shemaroo Entertainment

Head of Marketing and Communications, Shemaroo Entertainment

Mr. Rahul Mishra joined Shemaroo Entertainment in November 2017 and currently holds the position of Head, Marketing and Communications.

Over the course of three years, Rahul has played a key role in shaping Shemaroo’s brand’s identity by leveraging emerging trends, thus striking a chord with the audiences and seeing success amongst competition. He spearheaded Shemaroo’s ‘Brand Refresh’ that took place in 2018, wherein the company rebranded after 55 Years with a new logo and tagline – India Khush Hua. He was also instrumental in Shemaroo expanding to newer business verticals such as in the OTT business with ShemarooMe and its entry into the Broadcast space with Shemaroo TV & Shemaroo MarathiBana.

He is a seasoned marketing professional and has a demonstrated history of helping brands excel in the Media & Entertainment sector. His areas of specialization includes Marketing Management, OTT Marketing, Digital Strategy, Content Creation, Market Research, and Partnerships. He recognizes the true call of customer satisfaction and impactful delivery, right at the core of his audience, gaining positive traction all along the way of success.

Prior to joining Shemaroo, Rahul was the Chief Revenue Officer at CinePlay, an innovation in cinema that presents timeless stories as a digitally-immersive experience. He has had a series of successful stints, leading Marketing for IndiaCast, a Viacom18 & TV18 venture and BBC Global News, where he was the Asia Pacific Marketing Manager.

Rahul has pursued his MBA in Marketing from International Management Institute, New Delhi. He has also completed a one year Post Graduate Programme in General Management & Leadership from INSEAD, at the France & Singapore Campus.

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Parul Pandhoh

Google India

Principal Account Manager, Google India

After graduation, I joined GroupM India serving many industry verticals in India managing digital media planning.

Later Became Regional Head for Madhouse - WPP Joint Venture in India managing mobile marketing for North region in India.

While At SilverPush, I helped launch TV analytics platform in India, Dubai & South East Asia Region.

I currently work for Google serving many Auto, Tech and SAAS vertical clients driving Programmatic Technology adoption using GMP.

 

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Vinayak Raj

STAR TV

AVP PROGRAM STRATEGY AND INSIGHT, STAR TV NETWORK

Vinayak Raj Anandaram, a SIBM Pune Alumnus from the Batch of 2007, is presently serving as the Assistant Vice President - Program Strategy and Consumer Insights at Star TV Network, Chennai.

After his course at SIBM Pune, he joined Whirlpool of India Ltd. This opportunity in one of the world’s biggest FMCD companies gave him a great understanding of business and team management. His last sting with them was as the Category Manager for their Food Preparation and Built-in appliances business. Post this stint he moved on to work with the Watanmal Group where he headed their New Product Development and Culinary Products business.

Later, he joined Cholayil Private Limited and as the Group Brand Manager he handled the entire personal care product line of the company. He also had an entrepreneurial sting during which time he founded Yagga Foods Pvt. Ltd.

Currently, he is working with Star TV Network and is a part of the team handling Program Strategy and Insights for the Star Vijay Network. Being a professional with more than 13 years of experience, Mr Anandaram has worked in FMCG, FMCD, Media and Advertising organizations and has expertise in Consumer Research, Product development, Product Launch & Evaluation, and Brand Saliency & Visibility. We are certain that his journey will encourage our students to enrich their skill set for a progressive career path.

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Jaikishin Chhaproo

ITC

Head of Media & PR for ITC Limited - PCPBD

I am a marcom professional with over 20 years of experience in the India & Middle East markets - across CPG, Telecom, Broadcast & e-Commerce. I have worked with Unilever India, Godrej, Wipro in India. Worked with Nokia, NewsCorp in the Middle East markets. Currently I head the Media & PR for ITC Limited - PCPBD

pura-ulun-danu-bratanIndonesia

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Khalid Raheel

Amar Bank

Chief Marketing Officer

20+ years of professional experience with various agencies accountable for leading the change & driving growth through ‘big idea’ development, execution, management and analysis of innovative, results-oriented conventional and digital marketing campaigns and promotions. Providing leadership, direction, and data-led insights that guide the integrated marketing Campaign planning and digital media efforts for brands by driving innovation & experiences across ‘Search to Shelf – from Discovery to Delivery.

Designing a weekend promo leaflet to leveraging digital technologies, architecting positive user experiences, and engineering social media marketing strategies in his span of experience. “ I’ve worked with everyone from Business Gyan -running a magazine out of their apartment to some of the world's biggest brands like IBM & Louis Vuitton. I wear a lot of hats and have managed a project from brief to awards. I have been a one-man-band (when required), but also have gathered experience collaborating with people from a wide range of disciplines.”

Currently working as Chief Marketing Officer at Amarbank, Indonesia’s Digital-Only Bank, Spearheading and overseeing the data and journey driven brand marketing and business marketing and strategy & efforts for Tunaiku (Indonesia’s first digital lending product) & Senyumku (Ai-led intelligent savings platform) and its variants. Actioning the change to occur by adopting and adapting new marketing technologies to maximize their impact driving seamless customer experiences across digital financial products & solutions.

Prior to joining AmarBank, worked as Managing Director- Digitas & Sapient Razorfish Indonesia and Head of Digital, Technology & Retail transformation for Publicis Groupe Indonesia for 12 years. Has also held various senior positions in planning & servicing for various Network agencies in India.

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Gesit Kumaraningrat

SehatQ

Senior Marketing Strategist

Gesit is a father of three active children, and joined SehatQ to pour his passion to explore the “uncharted territory” of offline marketing and bring it to marketized digital healthcare platform. He’s formerly worked at APP, the world’s largest pulp & paper company, and also have years of experience in managing big account for POSM production management such as Philip Morris Indonesia and British American Tobacco.

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Claudia Rossalia

Pegipegi

Associate Offline Media Manager

Hi I am Claudia Rossalia, working as an Associate Offline Media Manager at Pegipegi.
I started my career here in 2016 as a fresh graduate.

From day one, I know I’ve found myself a job that suits my passion. And until today, being here always brings out how grateful I am of my life journey.

Being an Associate Offline Media Manager requires me to always be up to date with the media industry.

One of my favourite tasks is creating a media mix that works for the campaign.

It is a very critical yet fun part where I have to carefully do media mapping to make sure our campaign message is well delivered clearly & efficiently to our targeted audience.

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Anggi Paramita G.

SAMSUNG ELECTRONICS

HEAD OF MEDIA

Anggi is the Head of Media in PT Samsung Electronics Indonesia, driving the media efficiency and digital transformation in Samsung across all product category.  She is a digital marketing and media professional with 12 years of experience in the media planning strategic and digital media transformation.

Prior to Samsung, she also had a very extensive and wide experience in the media agency side;
working at global media agency giant Wavemaker (under GroupM) and Dentsu Network.  During her tenure in Wavemaker, she received one of the key categories of the GroupM Emmies Award as the winner of "We Are The Pioneer" category, as she had been very instrumental in growing and managing the agency's digital business.

She also has been mentoring up to 50+ people in their journey to become digital marketing and media professionals under her leadership over the past 10+ years of her professional experience.
One of many of things that she is enjoying and most proud of is to develop people to become a passionate digital marketing professional and
watch they reach success in their career path.

Philippines

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Jane Angeles

SMART COMMUNICATION

Head of Media Hub

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To Be Confirmed

Jollibee

TBC